Blog

Field notes on AI search visibility

Case reports, guides, and what we learn building entity presence for therapy practices.

Case Report

Why Fixing Your Practice's Digital Foundation Comes Before SEO: A Therapy Practice Case Study

A clinician-owner with a fragmented online presence across multiple practice affiliations needed foundational digital cleanup before SEO or AI-visibility work could be effective. This report describes why entity health auditing comes first and what that process looks like in practice.

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Case Report

Why Therapy Practices Struggle to Show Up in Google and AI Search: An Inside Look at Entity Health

Many therapy practices are invisible in Google, Maps, and AI search not because of their website design, but because of fragmented and inconsistent entity signals across the web. Moonraker's diagnostic process identifies and fixes those signals before any other optimization work begins.

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