Reputation

Build trust that lives outside your website.

Reputation work connects a therapy practice with genuine public evidence of its professional activity. Moonraker reviews relevant profiles, partner mentions and approved proof content. The work uses real relationships and accurate claims, with the scope and approvals agreed before publication.

Updated

Trusted off-site
Proof from the outside world
Reviews collected the ethical way
Featured on respected podcasts
Listed in professional directories
Partner mentions and citations
Part 1

Collect ethical, third-party proof

When someone asks Google or an AI tool whether your practice can be trusted, your own website is not enough. These systems look for independent signals: endorsements, partner mentions, press, and approved proof content. We help gather and organize those, with recommendations for using them ethically.

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Endorsement Collection Forms

Gathered for you, with ethical guidance

We set up simple forms that make it easier to collect endorsements from colleagues and other professionals, along with recommendations for using them in an ethical way.

We do not publish endorsements for you or run review-generation campaigns. The forms help you gather proof you can choose to use; how and where it appears stays your decision.

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Partner Proof and Public Mentions

Outside references that confirm you are real

We help surface and connect public mentions of your practice where they make sense, such as partner organizations, press, and other places the outside world already references you.

These independent mentions give Google and AI tools more signals to confirm that the practice exists and is trusted, beyond what your own website says.

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Image Placements

Where they make sense, not everywhere

We help place images connected to your practice in relevant public places where they add to the trust picture, only where it makes sense rather than as a blanket effort.

How we approach this

  • Placements chosen for relevance to the practice, not volume
  • Consistent practice details across each placement
  • Used to support clarity for search and AI tools, where it helps

Why does this matter?

When someone asks Google or an AI tool whether a therapist can be trusted, your own website is only one voice. These systems weigh independent, third-party signals far more heavily. The more the outside world confirms what your site says, the more confidently a search or AI tool can recommend you.

Part 2

Connect the profiles you already own

Some of your strongest trust signals are profiles you already control. We improve and connect the ones that help, working only with client-owned access and staying strictly inside scope. We do not run social posting, Google Business Profile feed management, or review writing.

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Quora Approved Proof

Client-created access, approved content only

You create the Quora account or Space. Moonraker uses that access only for approved proof content that helps confirm your practice for search and AI tools.

We do not use Quora for general posting. Access is used only for approved proof content you have signed off on.

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Active-profile Interlinking

Connected where it supports clarity

We review the active, practice-facing profiles you already use, then connect the strongest ones where they support clarity for Google and AI tools.

How this works

  • Only active, practice-facing profiles, connected where they help
  • LinkedIn and Facebook references use business pages, not personal profiles
  • Profiles are linked to support the practice footprint, not posted to

We do not create, manage, or post to Facebook, LinkedIn, Instagram, TikTok, Pinterest, X, or Google Business Profile feeds, and we do not run review writing and management.

What counts as useful outside evidence?

For example, a clinician who has spoken on a professional podcast can link to the actual episode from their biography. The episode page can identify the speaker accurately. That documents a real contribution; it is not evidence that a platform will rank or recommend the clinician.

What we check

  1. Inventory genuine professional profiles, memberships, appearances and partner mentions.
  2. Confirm that the names, links and descriptions refer to the right practice or clinician.
  3. Connect the relevant evidence and record where access or approval is still needed.

Quick answers

Frequently asked questions

Do you run review campaigns or reply to reviews?

No. Review generation and review replies are outside the stated scope. See the scope page for the boundaries of the work.

Can we publish a colleague's endorsement automatically?

No. Confirm permission and the wording before use. The practice decides whether and where an endorsement is appropriate; collecting one does not authorize its publication.

How can we see examples of Moonraker's work?

The results gallery includes selected Search Console comparisons and their measurement context. Those examples are not a guarantee of another practice's results.

Ready to Build Trust Beyond Your Website?

Book a free strategy call and we will show where the outside world already confirms your practice, and where ethical third-party proof could go further.

Book a Free Strategy Call