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Therapy practice SEO case study

Bellevue Counseling.
33% more Google clicks.

Supporting the search visibility of a growing therapy practice in Bellevue, Washington.

August–September 2026 compared with August–September 2025

Clicks from Google Search

+33%

755 → 1,003

Appearances in search results

+36%

37,190 → 50,745

Source: Google Search Console. Two matching 61-day periods. Checked 12 October 2026.

Bellevue Counseling team, pictured outdoors
Photograph from Bellevue Counseling's website.

The practice

A growing team.
A stronger search presence.

Bellevue Counseling provides individual, couples and specialist therapy in Bellevue, Washington. As the practice grows, its website needs to help people find the services and clinicians that fit their needs.

The practice has opened a second location. Moonraker's work supports the online visibility behind that growing practice, with ongoing attention to service pages, local business information and the technical foundations of the website.

The search figures below show how visibility changed over the same two months in consecutive years.

Visit Bellevue Counseling's website (opens in a new tab)

The work

Make the practice easier to find and understand.

Our work with Bellevue Counseling combines service-page content, search-focused page titles and headings, technical SEO review and support for local visibility.

The aim is practical: give prospective clients clear information about the practice, and help search engines understand which pages answer their questions.

More recent work has expanded Bellevue's retreat-related content. That is a separate part of the ongoing strategy; those newer pages do not explain the earlier practice growth.

Throughout the engagement, we use Search Console to check how often the website appears in Google and how many people click through.

The measured result

More people reached the website through Google.

Google Search clicks increased from 755 to 1,003, an increase of 33%. Search impressions increased by 36% over the same comparison.

Google Search clicks, 1 August–30 September
2025 755
2026 1,003

Both bars start at zero. Each period covers 61 days.

Year-on-year Google Search Console comparison
MetricAug–Sep 2025Aug–Sep 2026
Google Search clicks7551,003
Search impressions37,19050,745

Clicks record visits from Google Search. Impressions record appearances in search results. These figures measure search visibility and traffic; they do not count booked consultations or establish how much of the practice's expansion came from search.

Explore the practice

Meet Bellevue Counseling.

Learn about the team, their approach and the services they offer.

Visit Bellevue Counseling (opens in a new tab)
Bellevue Counseling